With zero-party data—the insights your customers willingly share—Shopperstream weaves a unique story for every shopper. It’s not just about what they bought, but why they bought it, how they felt, and what’s next on their journey.
ZERO-PARTY DATA
Why Shopper Profiles?
Shopper Profiles allow you to see beyond the transaction. You get to understand the motivations, the preferences, and the emotions that drive each purchase, allowing you to connect with your customers on a deeper level.
COLLECT AND CONNECT THE RIGHT SHOPPER DATA
1 Click set up and you're ready to go
No more figuring out what questions to ask shoppers. We make collecting shopper demographic and preference data really, really easy with our Shopper Profile Templates. With one click, you can load up optimized surveys that can either enrich Product Page data, enrich Shopper profile data, or a slick combination of both.
PILLARS OF SHOPPER PROFILES
How Shopper Profiles Work
Automatic Profile Creation When a customer orders or reviews, we instantly create a detailed profile—no manual work, just actionable insights.
Comprehensive Data
Shopper Profiles capture every interaction, creating a complete view of each customer’s journey..
Build our Custom Profiles Not all business's are the same. - Demographic profiles let you tailor data capture to your business with category-specific custom questions.
TargetED CAMPAIGNS
Target your shoppers, drill down, segment and launch UGC campaigns
'find me shoppers in [female] shoppers in [San Francisco] aged 30 and up who are [Promoters] and have [HIGH value AOV] and let's ask them for video reviews'
Target cart abandonment, high value customers, customers you'd love reviews from and more and bring them back into your shopping cycle
Muti-step deep dive surveys or singular page long form feedback
Completely build your own unique questions and logic and easily deploy them.
See how HPYF
By integrating surveys to pop-up directly on their cart abandonment emails - the team at HPFY have been able to survey hundreds of shoppers in a short amount of time to understand why they abandon.
Connect reputation management to revenue impact and draw a direct line to lost, projected and saved revenue
Our Analysis and Reporting tools provide you with accessible, actionable data that helps you collect, analyze and respond to customer feedback. Empowering you to make more favorable impressions, improve shopper experiences, and accelerate growth.
REPUTATION TO REVENUE
Draw a direct line from reputation to revenue impact
Engaging with a shopper that's left a bad review? How does engaging with them, bringing the back save your revenue? We tell you.
What ELSE?
It's easy to get collecting demographic profile data
Pre-Built Demographic Profiles Questions
Oh we make it easy to survey customers. Depending on your category, we've built a series of questions that are a perfect fit for your business whether it's fashion or consumer electronics.
Hyper Segementation
'Hey, I want to find all shoppers in Calfornia, female aged 30 and up who had a bad experience with us and I want to reach out to them'. Drill down to exact details, segment customer lists and attributes and campaign them
Revenue Association
Find out what shoppers with reviews are generating the most revenue for you and how detractors impact your future sales
Improve Product
Find out what makes your products work with people and deploy heavy duty product research snippets
Improve Pricing Perception
Find out what detracts and motivates shoppers to buy based on pricing